“For a quart of ale is a meal for a king” ~William Shakespeare
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You know the feeling
The first sip of beer and all begins to feel well with the world?
Well, it turns out that feeling is biological.
According to a recent study, “Our brains start to release euphoric signals in response to the taste of beer, even before alcohol even gets into our blood,” reports The Atlantic. “Our bodies anticipate the effects of alcohol by a conditioned response, like Pavlov's dogs.”
Who knew?
xoxo
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